Expert advice and ideas on how your business can implement mobile marketing and make the most of business SMS.
2014 is showing all the signs of being the year of the mobile market. Predictions favour mobile technology, alongside a large-scale upsurge in interconnectivity, driving forward new technology. On the back of that increase the potential for mobile marketing grows to…
A lot of focus is placed on the many benefits and advantages of using SMS as a way of targeting customers. However, what a lot of companies tend to forget is that text messaging is a great tool to use for…
June 27, 2013
With so many different marketing channels available for interacting with your target audience, it is important to make the most of them all to reap the benefits of each. When it comes to putting together a successful marketing plan, businesses should…
October 29, 2012
In this post we look at how SMS marketing measures up to direct marketing. We’ll start with a quick overview of the two methods; SMS Marketing Advantages Direct Marketing Advantages Compatible with all mobiles Measureable Targeted Trackable with high read rate…
April 25, 2012
From automation to timely campaigns, learn how to use SMS strategically to make customers fall in love with your brand this Valentine's Day.
January 12, 2024
Discover the perfect blend of festive flair and sales prowess with our curated collection of SMS templates, designed to infuse holiday spirit into your marketing campaigns and boost seasonal sales.
November 30, 2023
SMS Marketing for beginners - An introduction to SMS, how to use it, how to start your first campaign and best practice examples.
August 28, 2023
Winning and maintaining business in the current market is harder than ever before as consumers are faced with many more choices. Customer loyalty is now the only way forward for long-term success. Now it’s been established that one of the key components to reaching customers is convenience, more businesses are turning to SMS marketing to increase their customer lifetime value.
July 20, 2023
There is no doubt about it, SMS marketing is here for the long term. It will always be popular with marketers and customers because it can be personalised, segmented by demographics, and affordable. It's also being transmitted via the nation's favourite method of communication.
June 8, 2023
We’re looking at SMS marketing for Father’s Day because it’s a big deal in the UK. Last year £986 million was spent on Father’s Day gifts! This figure has risen from £743 million in 2017. Looking at the rate of growth,…
April 27, 2023
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