SMS Marketing

The benefits of sending coupons and vouchers via SMS

In a world that is dominated by money, it’s nice to be given something for free once in a while. People love to receive vouchers and coupons that can help them save money and offering discounts to your customers is a…

When to use keywords in your SMS campaigns

A keyword is a single-word phrase used to identify a message or trigger a specific response within an SMS. Keywords are most commonly found used in conjunction with a short code messages. When running an SMS campaign, many businesses choose to…

Why Everyone’s Talking About Mobile Marketing

With the number of mobile phones in use across the globe reaching into the billions, more and more businesses are realising the importance of incorporating mobile marketing into their overall business strategy. There is huge potential surrounding the mobile market and…

How SMS can help you engage on a personal level with your audience.

With the emergence of social media and other similar interactive platforms in recent years, more and more businesses are beginning to see the benefits of revealing their lighter side to customers as opposed to always remaining completely professional. Here are some…

How can we use SMS marketing during the Christmas period?

The festive season is the most financially lucrative period for many businesses from the small family-run shops to the large multi-national companies. The run up to Christmas is the ideal time to promote your company products and services to ensure that…

SMS and Email Marketing: What are the differences?

This is a question that has been asked a number of times and here we take a look at some of the main differences between SMS and email marketing to help you understand how SMS marketing can have both a positive…

SMS and Email Marketing Working Together

There are now numerous avenues to choose from for marketing to your customers. Two of these avenues include SMS and email marketing. Both have been proven to be successful in any campaign, however, it is also possible to generate even better…

5 Tips For Writing The Best SMS Marketing Content

Here are some great tips to ensure that you are writing the best SMS marketing content possible for your company: 1. Check your grammar: Always proofread your messages before you send them to ensure you are using the correct grammar as…

Why is SMS Marketing Important for a Successful Marketing Plan?

With so many different marketing channels available for interacting with your target audience, it is important to make the most of them all to reap the benefits of each. When it comes to putting together a successful marketing plan, businesses should…

SMS Services For Social Clubs

When you are running a social club it is important to be able to easily keep in contact with members, especially at short notice. This is where you need a communication device that will instantly deliver important information to club members…