SMS Marketing

5 Tips for a Successful SMS Marketing Campaign

Mobile phones are now a part of our everyday lives, and according to Global Web Index, 80% of internet users have a smartphone, making SMS marketing perfect for any business. Whether you are thinking about starting a mobile marketing campaign, or…

Why Should Travel Agents Use SMS Marketing?

With the holiday season in full swing, now is a perfect time for the travel industry to make the most of SMS marketing. Travel agents can use SMS marketing to promote deals, new destinations and the all-important travel insurance among other…

Maximise the return on investment this summer with SMS

Now school is out and summer has finally arrived, a lot of businesses can find the summer months slow down. Is it business as usual, do you kick back and relax, or do you take the opportunity to do something else? …

How to utilise SMS Marketing for summer events & festivals

SMS Marketing can really be used to its ultimate advantage now summer has arrived. With so many events & festivals currently taking place, a simple Text Message can get the word (and buzz!) out there, helping to promote the occasion and…

Here’s to a Hoppy Easter

Easter is often considered a celebration of renewal, new beginnings, both in what the holiday represents itself, but also as it is celebrated around the same time as a new financial year and a brand new season. Not forgetting the Easter…

Back to Basics – Why Mobile doesn’t mean you should forget your marketing fundamentals

As marketing professionals, it can often feel like every month there’s a new platform to consider and a new method of engaging with consumers offered by the rise of technology. We’re often told that mobile methods have changed the practise of…

The 3 Don’ts of SMS Marketing

With SMS marketing there are many do’s to make your campaign successful. The content you send out, responding to your customer, making it personal, the list goes on. However with a text message marketing strategy you may be doing everything correctly…

Mobile Marketing for Events and Festivals

Many festival organisers are noticing the importance of mobile marketing and mobile interaction prior to and during events.  Exhibition organisers and the many thousands of traders that attend these events are also benefiting from mobile marketing in the same fashion. As…

SMS and the Dating Industry

Here’s my number… text me… SMS marketing for the dating industry may seem an unusual approach to many.  The dating world is tough, relentless, challenging, unique and, if you work really hard, sometimes rewarding. That’s not news. But how on earth…

Make Someone’s Valentine’s Day Special – The Power of Texting!

Reportedly, Britons are predicted to spend £10m on their wives, husbands – and prospective partners – on Valentine’s Day gifts, going out and weekends away.  Much like Christmas and Halloween, this special occasion see’s consumer’s spending money and planning weeks ahead…